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  • 'Bloom' - 2019

    'Bloom' - 2019

    Blushed skies, heartfelt whispers and the promise of something more…    

    Bloom, the latest creation from Lack of Color, celebrates long days by the pool, dreamy countryside escapes and the carefree days of summer.   

    Shot on the French island of Corsica by Brydie Mack, the vintage-inspired collection speaks to the simple beauty of neutrals and pastels through a range of statement pieces including the updated Seaside Boater custom made gold Conchos, wide-brimmed Holiday Bucket hats in a range of prints and the new Teak & Ivory Rancher Boater styles. 

    Whether it’s straw for sun, wool in the evening or buckets for beach days –Bloom plays on the beauty of fun and freedom.

  • Bloom Collection Preview

    Bloom Collection Preview

    For the photography of our new 'Bloom' collection, we wanted to encapsulate the beauty of the French summertime. So we teamed up (once again) with ...
  • Join the Revolution: Part 2

    Join the Revolution: Part 2

    Elyse Knowles; Ambassador and Model   Our new collection is called REVOLUTION, what’s yours? Currently my focus is centered around what I ca...
  • Join the Revolution: Part 1

    Join the Revolution: Part 1

    We believe everyday revolutions happen when life is lived with passion and purpose – when the desire to make a difference is instinctive in all we...
  • MYLOC | JUNE

    MYLOC | JUNE

    While some of us rugged up for the Australian winter, others headed across seas to spend the summer in some of our favourite cities. As a salute ...
  • MYLOC | MAY

    MYLOC | MAY

    The 'Revolution' was born.... May saw the launch of our latest collection 'Revolution' a vintage inspired range that will take you back to the yes...
  • Meet the Model -  Join the Revolution: Part 2

    Meet the Model - Join the Revolution: Part 2

    You say you want a revolution? Well, you know, we all want to change the world....   We asked the stars of our Revolution campaign to Join the Re...
  • MYLOC | APRIL

    MYLOC | APRIL

    It’s that time again…. Follow our LOC babes on their journeys as they frolick along the seasides and explore city streets #myLOC     Sweet like ...
  • Meet the Model -  Join the Revolution: Part 1

    Meet the Model - Join the Revolution: Part 1

    You say you want a revolution? Well, you know, we all want to change the world.... We asked the stars of our Revolution campaign to Join the Rev...
  • MYLOC | MARCH

    MYLOC | MARCH

    Roses are red.... Violets are blue.... Let our LOC babes inspire you....     @erinleecraft exploring the West Coast in the Ivory Rancher @brit_harv...
  • MYLOC | FEBRUARY

    MYLOC | FEBRUARY

    As the heat rises here down under and temperatures dramatically drop on the other side of the world, our LOC babes show us how to wear hats in rain...
  • MYLOC | JANUARY

    MYLOC | JANUARY

    New Year, New Hat! As we entered into 2019 our hat-wearing babes around the globe showed us that they were still as fabulous as ever.....#myLOC   @...